SOLUTIONS · CUSTOMER SUCCESS

See churn risk before
it becomes churn.

Composed AI gives CS teams a continuous signal layer — detecting engagement drops, adoption gaps, and support surges early to prevent renewals friction.

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Early churn signals, not lagging indicators Evidence for every QBR conversation Account health across all your data CSMs spend time on relationships, not research
THE PROBLEM

CSMs find out accounts are at risk when it's already too late.

Churn is predictable. But only if you have a system that monitors the right signals continuously. Most CS teams don't.

Lagging indicators

NPS scores and renewal dates are trailing signals. By the time they show risk, the decision to churn has already been made internally by the customer.

Account data is scattered

Usage data lives in the product. Support tickets live in Zendesk. Onboarding notes live in a spreadsheet. CSMs piece together account health manually before every call.

QBR prep takes hours

Preparing for a quarterly business review means pulling data from five different systems. CSMs spend more time in spreadsheets than in conversations with customers.

At-risk accounts are invisible

CSMs manage too many accounts to monitor every signal. The accounts that churn are often the quietest — no tickets, no complaints, just silence.

WHY CURRENT TOOLS FAIL

CRM dashboards are status updates. They're not intelligence.

Health scores based on login frequency and NPS miss the real signals. Accounts churn for reasons that don't show up in any single metric.

Health scores without context

A green health score based on logins ignores that the user is logging in to find a feature they can't locate. Usage without context is noise.

Manual account research

Every QBR prep, every check-in, every renewal conversation requires CSMs to manually pull account history. There is no shared intelligence layer.

Silent churn is undetectable

The most dangerous churn signal is the absence of engagement. Standard tools surface active problems, not the quiet disengagement that precedes cancellation.

HOW COMPOSED SOLVES IT

Continuous account intelligence, not periodic health scores.

Composed AI connects your product usage data, support tickets, onboarding notes, and account history into a shared knowledge layer — then monitors it continuously for signals your CS team should act on.

Early churn signals

Composed AI detects patterns that precede churn: declining engagement combined with unresolved support tickets, onboarding drop-off followed by silence, key feature avoidance despite training.

Evidence-ready for every conversation

Before every QBR, CSMs open Ask Composed and ask: 'What's the account health for Acme Corp this quarter?' and receive a sourced summary across every connected data point.

Proactive intervention, not reactive response

When a churn signal fires, the CSM receives it with enough lead time to intervene: schedule a call, escalate to a technical resource, or activate a feature adoption campaign.

PLATFORM CAPABILITIES

The same Composed AI platform powering your CS intelligence.

No CS-specific tool. The same platform your support and product teams use — applied to customer success operations.

DISCOVERY LAYER

Account health signals

Composed AI monitors your connected account data continuously: product usage logs, support ticket frequency, onboarding completion rates, and billing events. When a combination of signals indicates risk — declining usage + open tickets + approaching renewal — a Signal is created with the account name, risk indicators, and a recommended action.

INVESTIGATION LAYER

Ask evidence-backed account questions

Before every customer call, open Ask Composed: 'What is the current health of Acme Corp?' 'What support issues are unresolved for this account?' 'What features have they adopted this quarter?' Every answer is cited and sourced from your connected data.

CUSTOMER AI

Deploy a customer-facing success chatbot

Deploy a customer-facing chatbot grounded in onboarding guides, success playbooks, and knowledge documents. The chatbot resolves routine setup queries for customers natively, while capturing engagement signals and monitoring user adoption trends for your CS team.

EXAMPLE WORKFLOW

From churn signal to retained account in one session.

1

A Signal fires

Composed AI detects that an Enterprise account has had three unresolved support tickets in 14 days, combined with a 40% drop in weekly active users. A churn risk Signal is created with evidence and the assigned CSM notified.

2

The CSM investigates

The CSM opens Ask Composed and asks: 'What is happening with this account?' The answer surfaces the three unresolved tickets, the usage drop pattern, and the fact that the account's primary admin hasn't logged in for 11 days.

3

Context for the conversation

Armed with evidence, the CSM schedules a call and knows exactly what to address: the unresolved tickets, the usage drop, and the missing admin. The conversation is proactive, not reactive.

4

Escalation with handoff

Two of the three tickets require a technical resolution. The CSM escalates via the Customer AI live support handoff, passing the full conversation context and evidence to the technical team.

5

Account retained

The tickets are resolved. Usage recovers. The investigation is saved as a persistent thread. The CS team has a documented intervention playbook for similar future patterns.

BUSINESS OUTCOMES

What CS teams gain with Composed AI.

Earlier churn detection

Surface churn signals weeks before renewal — not days before. Early signals mean early intervention and higher retention rates.

QBR prep in minutes

CSMs ask Ask Composed for an account summary and receive a sourced answer in seconds. QBR prep goes from hours to minutes.

Confident conversations

Every conversation is backed by evidence. CSMs know exactly what's working, what isn't, and what the account needs — before they pick up the phone.

Shared account intelligence

Support, product, and CS teams all see the same account signals from the same shared Knowledge Base. No information silos.

THE ROADMAP

From scattered account data to continuous customer intelligence.

1

Connect account data

Connect your CRM, product usage exports, support platform, and onboarding records. Composed AI structures everything into a shared Knowledge Base.

2

See first churn signals

Within hours, Composed AI surfaces the first account health patterns from your existing data. CSMs immediately see which accounts warrant attention.

3

Investigate before calls

Make it a habit: open Ask Composed before every customer call and ask for an account summary. Arrive prepared.

4

Scale across the portfolio

As the signal library grows, CSMs can monitor more accounts with less manual effort. Focus on the relationships that matter.

Give your CS team a signal layer, not just a health score.

Connect your account data, detect churn patterns early, and equip every CSM with evidence for every conversation.

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